When the Better Life Maids management team came to The Franchise Builders to franchise their “green” cleaning service company, they were then known as “Go Green Clean”. Despite a multi-year start with their former name, a quick trademark search indicated conflict great enough to warrant a name (and identity) change. Thinking outside the box, we teamed with an established retail cleaning solutions company, Better Life, (sold in Whole Foods, etc) and proposed a partnership and trademark sharing engagement. They loved the idea and Better Life Maids was born, using Better Life organic cleaning solutions. The rest is history. And, a good one at that.


  • Development/Consulting
  • Identity
  • Print & Web Design
  • Print Builder Program
  • Site Builder Program
  • Team Builder Intranet