About Site Builder
Facts is, we were the first company to introduce local websites to the franchise industry over 15 years ago. And, while we have witnessed dozens of imitations since, our technology remains the standard for localized marketing.
Give Your Franchisees a Website Worth Updating
The Franchise Builders proprietary Site Builder Application offers a dynamic Website management program for the Franchisor. Site Builder provides individual franchises a powerful, localized Website solution (Sitelets) which allows each franchise location to extend their interaction with their customers and assert a stronger market presence, all under the control of the Franchisor.
Real-time Franchisee Website Integration
Site Builder Sitelets are dynamically integrated with the Franchisor’s Website, yet contain sections that are customizable and maintained by each individual franchisee, via a simple-to-use web interface. Further, Franchisor updates are a simple task, as each time the Franchisor makes changes to its Website, those changes are automatically and instantly updated and mirrored on each related Franchisee Sitelet(s), preserving the corporate brand and ensuring that each location receives time sensitive information.
Increase Sales by Bringing Prospects Closer to your Franchisees
By using Sitelets to extend the purchasing process to the point of the sale, the Franchisor provides the consumer everything needed to make a purchase from the Franchisee. Rather than simply providing the name, phone number and address of each Franchisee, these Sitelets put the consumer directly in contact with the Franchisees (often through a zip code locator or another mechanism) where the consumer can complete a purchase via web enabled e-commerce, or at the very least, by furthering the sales process by providing specific contact information that enables direct interaction with that Franchisee.
This technology allows the Franchisor to push sales, special programs, information and products down to the consumer / Franchisee level faster; while protecting, controlling and maintaining their brand equity and the positioning, integrity and messaging of their brand.
Contact us today for a no-hassle demo of our live Franchise Clients’ Site Builder Programs.
Empower Your Franchisees. Increase System Revenue.
The Site Builder program includes:
- A customizable, hosted individual web Sitelet for each Franchisee that is dynamically tied to the Franchisors Website.
- The Franchisor determines which site sections are customizable by the Franchisees and which stay fixed and dynamically modified by the Franchisor.
- If the Franchisee(s) operate independently, their logo or business name can appear in the masthead on each of their Franchisee Sitelet webpages.
- The Franchisor is provided administrative and approval control over all Franchisee Sitelets, ensuring the ability to enforce branding and content related compliance.
- Training and Support from The Franchise Builders Support Staff.
Additional Sitelet elements could include:
- Maps & directions to the partner or retail location(s)
- An integrated zip-code locator
- Custom background information / about us pages
- Weekly specials section
- E-commerce or on-line ordering systems
- Web-to-fax ordering
- Web-to-phone or text lead referral system
- On-line requests for information or service
- Job postings
- On-line warranty registrations
- Additional products or links
- And more…